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Sir Zoltan David Dancing Metals Studio The Jewelry Press Contact Us Home |
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Q: From Hungary to Canada to the US – you have lived and worked in these countries and was even conferred a knighthood by your native Hungary. How do all of these experiences contribute to your aesthetic and design sensibility?
A:
Each area and culture has its own strengths and beauty; the visual and
emotional experiences have been many and varied, and these experiences
accumulate within me and are an influence in my creative process. The
fountainhead of my art is within me and all experiences are part of that
well. Q: You are currently based in Austin, Texas, which not many would think of as a design- and, jewellery-artisans hub, compared to vibrant New York, for example. So, why Texas? And has this influenced your designs in any way?
A:
Though I could have settled anywhere, and I know New York well (and
recognize it would certainly be a more advantageous base from which to
launch a luxury brand), Austin also has a strong vibrancy, an
intellectual, creative and independent power that is evident to even to
those who but pass through this city.
OUR WORK IS ART, Q: ou started out in the jewellery industry at a young age and have been winning numerous awards and accolades since. How do you cope with the expectations and the pressures that come with every award?
A:
The awards carry no pressure for me, and I regard them as gifts received
with joyous gratitude. They are a welcome confirmation that I am on the
right path. Q: How would you describe Zoltan David Precious Metal Art’s brand philosophy? A: Originality, beauty, durability, wearability, and constant evolution – these qualities form the bedrock of my jewellery art. Each piece that I create must contain these qualities. The watch idea came very quickly. I think the line will be quite successful because it touches everybody. ORIGINALITY, BEAUTY, DURABILITY, WEARABILITY, AND CONSTANT EVOLUTION – THESE QUALITIES FORM THE BEDROCK OF MY JEWELLERY ART. Q: What do you consider as your most significant collection and why? A: The Natus collection was the initial collection I designed to establish myself in the international jewellery arena in 1994. The collection garnered me two very significant design awards and I was the first designer in the history of the New York jewellery shows to have ever received both prestigious awards in a year. The recognition has helped greatly in the launching our brand. Q: You have a patent for your signature technique of precious-metal ornamentation. What inspired you to it? A: I am also a goldsmith. I was working on a new piece of jewellery one evening and had an idea, a “What if?” moment. After I executed the idea, I knew I had created something new…and beautiful. Q: Describe the journey that a piece of jewellery undergoes from your atelier to retail – from design and craftsmanship through to realisation.
A:
Our designs are either brand new concepts or derivatives of one of our
existing designs. Derivative creations are mostly understood, but
considerable research and development is required when working on a
brand new concept. Q: We may be into a new year now, but the economic doldrums have not been completely shaken off yet. Can you share some of the strategies you adopted during the challenging period experienced by the luxury industry?
A:
I believe it is time to get real. While fashion trends will always have
their place, clients are looking for something unique that has a
personal meaning, a luxury that carries individuality. Innovation and
sensitivity to the consumer is the winning formula. And of course, it
must be inspirational as discerning consumers will only be willing to
make purchases if they see real value. Q: If there was one thing you could change or influence in the jewellery industry, what would that be? A: To disengage the marketing link created between costume jewellery and luxury items. The greatest strength of jewellery lies in its uniqueness – jewellery is a treasure and it has been prostituted into a product. Q: What are some of the exciting collections we can look forward to from Zoltan David Precious Metal Art? Any plans for Asia? A: My latest collection Knight Dreams will soon be ready for launch. I will be in Hong Kong next year for a jewellery event. I love Hong Kong and I can’t wait to return. SKIN DEEP How did you earn your first dollar? When I was a child in Hungary, we would visit our relatives during Easter. It was my job to recite a poem and sprinkle the Lady of the house with perfume, for this I would get paid...great gig! What has been your most extravagant purchase so far? I bought a power boat a few years ago. What do you do to unwind/relax? I practice martial arts. What can you not live without? My freedom Who are your favourite artists? This list is somewhat long because it contains not only the obvious, like Da Vinci, but musicians, a few jewellery designers,a few authors, thespians and poets. Who is the most important person in your life? My wife Patti and my son Zoltan David III. Whom will you give a fortune to meet? The person who can double my fortune. What three words best describe your personality? Honest, creative and independent. How would you like to be remembered? As someone who left the world better than he found it. |
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